Promoting yourself on YouTube... Optimization Tips (#3)

Fill out your personal profile.
The first step to appropriately promoting yourself on YouTube is to set up your personal profile. When a visitor finds you on YouTube or takes a closer look at your videos on Google+, you want to make sure that they see a carefully-prepared profile.

From the main YouTube page, click on the menu icon, then click “My Channel.”


Now, click “About.”


Describe Your Channel
What is “describe your channel” all about? Basically, it’s a way to introduce yourself — who you are, what you do, and what people can expect to view on your YouTube channel. Your description is what a user will see when they access your channel and view your “about” page.”

The goal is to write a brief description that will compel your visitors to stay and view your videos. You don’t need to write an essay or an entire blog post. A brief description will do just fine. Here are a few essentials that you should include:

• Your name and/or your personal brand name.
• What you’re all about. Describe your role or your identity. What do you do?
• The kinds of videos you post. What will people learn or see?

Describing your channel is very important, because channel descriptions appear all over YouTube. Your channel name, for example, appears in search, in channel suggestions, and in channel browse placements.

• Use keywords. Users who search on certain topics will be able to access your channel if you’ve used appropriate keywords. So, for example, if you’re a “conversion rate optimization expert,” then you probably want to use that term in your description.
• Tell users how often you post. One of the most compelling features of a YouTube channel description is knowing when videos will be posted. Obviously, they can subscribe to your channel. (Hopefully they will.) But if they know that you will post regularly, they are more likely to subscribe.

Have you done this on your channel?
Do you have any other information that you have included that has worked for you?

 

I'm glad it helps.
Thanks for letting me know.

 

Thanks. I'm hoping to help people make their channels better.

 

Your're Welcome.